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Customer Events put your Brand on stage and actively help to develop the Image. We support you by designing efficient Event Concepts.

Maybe you have not had the chance to create a Brand-Experience-World such as Lego Land right from the beginning – however, this is definitely the direction for you to think into with reference to your Customer Events. Our TEST Event Team is your Partner for Concept Drafts and Implementation.

You know your Brand and you know which Message is intended to reach the Customer. We have got the perfect Ideas in order to present your Brand in the most positive way.
Event Formats might be an option as well as Topic Areas: starting with the classic of Open House Day to the Caribbean Summer Party, we will find the respective frame in order to enable an unforgettable Brand-Adventure for your Clients. In addition, for also being able to stay in the black with the figures, we offer any required tool from Event Documentation to Performance Assessment, and would be pleased to give you advice on Evaluation Options.

customer events preview
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Marketing Package
For making the Event successful you have the option to be supported by a detailed Marketing Package in order to be able to realize the exact Planning and Communication Vision with regard to the Guests. From Online-Invitation via Participant Management up to the Event Campaign with open Guest List as Target Group, we are able to provide you with professional Services in any case.

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Concept Quality
At the beginning of the Planning Stage our Service Team is also able to create a personally customized Event Concept for your Customer Event. Into this Concept new and renowned Ideas are entered providing you already in advance with a clear Prospective of the Adventure Character for your Brand Message.

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Topic Areas and Event Formats
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Summer Party

Invite your Clients to enjoy a casual Evening combining the positive Feeling of Summer, Sun and light-hearted Moments with your Company. Accompanied by Music of a Live-Band your Clients will get the opportunity of indulging themselves with excellent Catering at your Company Site or at another possible Location. In such a relaxed Atmosphere your Employees will be able to mingle with the Guests and to inform your key-Accounts in an easy-going way on the latest News from the Company.

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We are not talking about a Pseudo-Carnival-Event where everybody has to wear mixed colors – setting a Motto for an Event is a clever solution for creating a positive Atmosphere making your Clients totally submerge into your world. In case your Company produces Software for Engine Control, the topic “Transformers“ might be the perfect choice for communicating your Message more vividly. Our Service Team will definitely find the right Motto for your upcoming Customer Event!

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Open House Day

The quite old-fashioned Classic has still got relevance today! Under the name „Open House“ a great deal of Companies invite their Clients to visit their Offices and get into closer contact with Philosophy and Employees. For this occasion, the Company offers Catering and Children Activitiy Programs to put itself right into the Focus. Feel free to work on finding the perfect Location together with our Service Team.

Customer event Participatory experiences


At the Customer Event you are able to create situations depending on Product and Branch enabling a direct Feedback for return. The results might be entered right away into Research & Development and Optimization Actions, either by Gaming Activities, Material Tests or Color Matching, for example. A Win-Win Situation for both sides. Your Client will experience the Brand and you will receive profitable Material for your Research & Development. Our Service Team is pleased to inform you on possible Options.

Customer Feedback

On behalf of the Kulturkreis, I would like to thank you once again for your support of the German Cultural Promotion Prize 2019! Thanks to you, the online registration in advance and also the accreditation on site had worked smoothly. I also found the cooperation with you very pleasant and uncomplicated. The Kulturkreis would be very pleased if we could continue our cooperation in the future. Many thanks once again to the whole team of TEST!

Kulturkreis der deutschen Wirtschaft im BDI e.V.

“(…) The cooperation worked smoothly and to our great satisfaction. In spite of short-term changes on our part, our ideas and wishes could always be fulfilled. This allowed us to concentrate on other things, which made our planning much less stressful.”

JP Group A/S

“(…) This year again I would like to express my great praise to all colleagues involved, who supported me again energetically, (extremely) friendly, competently and patiently with the entire organization including all change and special wishes, in particular Mrs. Böhme, Mrs. von Rueden and Mr. Mattern. It was really a pleasure to work with the whole team”.

Traktionssysteme Austria GmbH

” (…) Thank you so much for helping me and us so competently and so quickly!”

Sigarth GmbH

“(…) I would like to thank you and your team very much for the very pleasant and friendly and perfect cooperation. You made my life a lot easier. I wish you all the best. Stay healthy”.

e+a Elektromaschinen und Antriebe AG

„ (…) My team had a great experience with your service, I heard from them a lot of compliments about the bus and the driver and that everything ran smoothly.
I really appreciate your and your team help and would love to keep working with you in the future.”

Drive TLV

“From my side I would like to thank you and all colleagues involved for your great commitment, your patience (because not all information came in a timely manner), your flexibility (e.g. postponement of dates from July to September) and generally for the very friendly and great communication with you! As I had noticed so far, the tour was blessed with best motorcycle weather. I will be happy to give you feedback as soon as I have heard from the colleagues, but organisationally it was very pleasant for me to work with you”.


“I would like to take this opportunity to thank you for the great implementation of our event! The cooperation with you was characterized by productive suggestions, very good accessibility and professional support from start to finish!


“I would like to thank you very much for the always very pleasant cooperation in the run-up to the award ceremony. The online registration enabled the guests an uncomplicated accreditation and made our preparations much easier! Many thanks for the always quick and solution-oriented reactions to questions or adaptation requests!”

Kulturkreis der deutschen Wirtschaft

„(…) Of course, it was a big pleasure to work with you !!! You will be on board with us also in the future as our success is also linked to you huge professionalism, availability and kindness! You are the number 1! “

Dana Italia Srl

“[…] only positive feedback on the dealerevent. My colleagues and our clients enjoyed themselves to the max and were very very positive. […] Only problem I have now is How are we going to top this in 3 years?!”

Dieseko Group – Nancy Kinsbergen

“I would like to thank you – also on behalf of my team – for the great and very professional cooperation and support! It was a lot of fun!”

Julia Krautkremer, Head of Customer Communications

“Thank you very much for your support at SPS IPC Drives 2019. Your Meeting Manager was very supportive, which is why you would use him again – as discussed – at the Hannover Messe. Thank you very much (!) for your great commitment regarding the room price – and also in general for the great and professional support during the whole booking process.”

U.I. Lapp GmbH

“We have been working for several editions of fairs together with Test Berlin. For us it important to have local support that responds in a timely manner and is always very efficient in handling our new-coming and changing requests. They represent a professional partner, with a team of polite people that understand finding solutions to business needs.”


“I very much enjoy working with TEST Berlin as this is an agency that truly puts their customers first! The staff is highly professional and very friendly and will do their utmost to meet our accommodation needs and make our stay a pleasant one.”

Croda Nederland BV

“I would also like to thank you and the team of TEST Berlin! It really is always a pleasure to work together with you. I always feel I am in the best of hands and I receive absolutely competent and friendly advice!

Bondioli & Pavesi

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