DIESEKO Group BAUMA – Dealer Event 2019
The guests were welcomed by the Bavarian Alpornbläsern directly in front of the location at Theresienwiese in Munich before being greeted with an aperitif by the managing director. A presentation, an award ceremony as well as an online quiz with individual participation with transmission via their own smartphone took place between the country-typical meals courses. For the exuberant entertainment a live band provided traditional folk music, 2 Goaßl Schnalzer, 2 Schuhplattler, 3 Löffler and a bell queen. The WOW! Effect was then achieved through a location change with the musical support of a DJ and a saxophonist. From Bavarian tradition to a contemporary fair party with electronic beats and fancy drinks prepared by experienced show barkeepers.
TEST Berlin organized the concept planning, the pitch and the site inspections the year before the trade fair in order to carry out a very successful event with detailed event planning including detailed cost calculation and program flow.